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Why Media Companies Need a Change Culture Read chapter Read first chapter

2022 | OriginalPaper | Chapter

3. Change Only Works with Management

Authors : Markus Kaiser, Nicole Schwertner

Published in: Change Management In The Communications Industry

Publisher: Springer Fachmedien Wiesbaden

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Abstract

The introduction of a newsroom, a new social media channel, the new principle of online-to-print instead of exclusive reports in the daily newspaper, or the merger of two newsrooms into one unit: these are all radical change processes that must be managed. This chapter shows how this can be achieved.

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previous chapter Special Features of the Communications Industry
next chapter What the Communications Industry Still Needs to Internalise
Metadata
Title
Change Only Works with Management
Authors
Markus Kaiser
Nicole Schwertner
Copyright Year
2022
Book
Change Management In The Communications Industry

Print ISBN: 978-3-658-35960-7

Electronic ISBN: 978-3-658-35960-7

Copyright Year: 2022

DOI
https://doi.org/10.1007/978-3-658-35960-7_3