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Management and Resilience of African Organizations in Times of Crisis: Employee Resilience Promotes Company Resilience Read chapter Read first chapter

2024 | OriginalPaper | Chapter

10. The Impact of Digitalization and Managerial Innovation on Resilience in the Face of the COVID-19 Crisis: The Case of SMEs in the Greater Agadir Region

Authors : Badra Lamssarbi, Si Mohamed Bouaziz

Published in: Management and Resilience of African Organizations in Times of Crisis

Publisher: Springer Nature Switzerland

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Abstract

African businesses have been severely affected by the COVID-19 pandemic, which has had a considerable impact on the global economy, and Morocco has not been spared. Indeed, Moroccan SMEs have had to face unprecedented challenges that threaten their sustainability. In this context, the resilience of businesses can be significantly strengthened through digitalization and managerial innovation by implementing effective crisis management.
This article aims to examine the link between innovation, crisis management, and resilience, with a particular focus on the potential contribution of digitalization and managerial innovation to effective crisis management and, consequently, the resilience of SMEs during the COVID-19 pandemic.
Adopting a post-positivist paradigm and employing a hypothetico-deductive reasoning, the transition from the hypothetical model to the empirical phase of the study was conducted through quantitative research on a sample of 32 SMEs located in the Greater Agadir region. The results reveal the absence of a positive impact of digitalization on crisis management and, consequently, on resilience. However, managerial innovation demonstrates a positive impact on the resilience of the enterprise through effective crisis management. Furthermore, our findings also establish a positive and significant relationship between crisis management and enterprise resilience.

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previous chapter Contribution of the Resilience of the Hospital Supply Chain to the Mitigation of the Negative Consequences of the COVID-19 Pandemic: The Case of Agadir Regional Hospital
next chapter Contributions of Small and Medium Enterprises (SMEs) Toward Achievement of Sustainable Development Goals in Kenya: A Systematic Review of Literature
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Metadata
Title
The Impact of Digitalization and Managerial Innovation on Resilience in the Face of the COVID-19 Crisis: The Case of SMEs in the Greater Agadir Region
Authors
Badra Lamssarbi
Si Mohamed Bouaziz
Copyright Year
2024
Book
Management and Resilience of African Organizations in Times of Crisis

Print ISBN: 978-3-031-56006-4

Electronic ISBN: 978-3-031-56007-1

Copyright Year: 2024

DOI
https://doi.org/10.1007/978-3-031-56007-1_10

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