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2018 | OriginalPaper | Buchkapitel

An Empirical Investigation of Impact of Organizational Factors on Big Data Adoption

verfasst von : Mrunal Joshi, Pradip Biswas

Erschienen in: Proceedings of First International Conference on Smart System, Innovations and Computing

Verlag: Springer Singapore

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Abstract

Big data and Analytics (BDA) is one of the most talked about technology trend having a widespread impact on organizational value chain. The objective of the study is to explore and examine the key organizational factors that impact the big data adoption in service organizations. A research framework—grounded in organizational theories and IT adoption—examines the impact of four organizational variables on big data adoption and finds that three of them have a strong positive impact. The survey instrument is developed by employing rigorous measurement scales. The study targeted around 500 service organizations headquartered at Mumbai; of which 109 suitable responses are received. Structural equation modeling using the variance based, prediction-oriented PLS model estimation—SmartPLS is applied for testing. The precision estimation and standard errors are evaluated using bootstrapping with 109 cases and 300 samples (resamples).

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Titel: An Empirical Investigation of Impact of Organizational Factors on Big Data Adoption
verfasst von: Mrunal Joshi
Pradip Biswas
Verlag: Springer Singapore
Buch: Proceedings of First International Conference on Smart System, Innovations and Computing
Print ISBN: 978-981-10-5827-1

Electronic ISBN: 978-981-10-5828-8

Copyright-Jahr: 2018
DOI: https://doi.org/10.1007/978-981-10-5828-8_77

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