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2011 | OriginalPaper | Buchkapitel

8. Building Institutional Capacity for the Use of Social Media

verfasst von : Carmel McNaught, Paul Lam, Morris Kwok, Eric C. L. Ho

Erschienen in: Social Media Tools and Platforms in Learning Environments

Verlag: Springer Berlin Heidelberg

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Abstract

This chapter is set in the context of a rapidly changing curriculum context in Hong Kong, where a process of educational reform has been working through the school system and is about to reach the universities. The Chinese University of Hong Kong is a traditional, research-intensive university, where there is only a limited uptake of social media in teaching and learning. Eight teachers at The Chinese University of Hong Kong, who have used a range of social-media strategies in their teaching, were interviewed about the successes and challenges of their experiences. As a result of these interviews, a tentative implementation strategy is proposed for action by the eLearning Service.

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Metadaten
Titel
Building Institutional Capacity for the Use of Social Media
verfasst von
Carmel McNaught
Paul Lam
Morris Kwok
Eric C. L. Ho
Copyright-Jahr
2011
Verlag
Springer Berlin Heidelberg
DOI
https://doi.org/10.1007/978-3-642-20392-3_8