Political Process and Framing in the Technical Campaigns

Abstract

This chapter will provide detailed descriptions of the technical campaigns introduced briefly in Chapter 1: the campaign for EU legislation on coexistence with genetically modified organisms (GMOs); the campaign surrounding the passage of the European Regulation on chemicals REACH; and the campaign for the European Citizens’ Initiative known as Right2Water. Each description will be followed by reflections on the campaigns guided by the approaches detailed in Chapter 2. A first section will reflect on how the campaigns may be interpreted to be responding to threats and opportunities according to the model advanced in Chapter 2, while the second will outline the results of the frame analyses of documents for the campaign in question. These analytical narratives will underpin the discussions of what caused the outcomes (or lack thereof) of each of these ‘technical’ campaigns to be presented in Chapter 4.