Abstract
Emotion, after a modest hiatus during the “cognitive revolution,” has reemerged of late to become a subject of significant attention in political science.1 The other contributions in this volume give ample evidence of the added understanding we gain by including emotion into the theoretical and empirical mix. Our entry in this volume turns to a question relevant to most if not all the other research found here: how do we best measure emotional response? We examine two central considerations—identifying which emotions define political responses and determining which kinds of questions are most suitable to assess these emotional reactions. Evaluating the measurement of emotion is important both because of the inherent challenges in securing reliable and valid measures of emotional reactions, as well as the sensitivity of our understanding of emotional reactions to our choice of measures.2
Access this chapter
Tax calculation will be finalised at checkout
Purchases are for personal use only
Preview
Unable to display preview. Download preview PDF.
Editor information
Editors and Affiliations
Copyright information
© 2006 David P. Redlawsk
About this chapter
Cite this chapter
Marcus, G.E., MacKuen, M., Wolak, J., Keele, L. (2006). The Measure and Mismeasure of Emotion. In: Redlawsk, D.P. (eds) Feeling Politics. Palgrave Macmillan, New York. https://doi.org/10.1057/9781403983114_3
Download citation
DOI: https://doi.org/10.1057/9781403983114_3
Publisher Name: Palgrave Macmillan, New York
Print ISBN: 978-1-349-53320-6
Online ISBN: 978-1-4039-8311-4
eBook Packages: Palgrave Social & Cultural Studies CollectionSocial Sciences (R0)