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Chapter 10 summarises that in 1945 New Zealand was proud of being Britain’s ‘offshore farm’ but Britain’s financial weakness made change essential. The dairy industry engaged with Asia early, introducing new products and marketing approaches. Meat producers increased their output and exporters identified new markets in the USA and Japan. Synthetics and economic instability in export markets were the major threats for the wool industry. Prosperity in the 1940s and 1950s hindered wool reform. The overall percentage reduction in New Zealand’s exports to Britain demonstrated not the nemesis of trade with Britain but success in trade with others – a cause for celebration rather than mourning. The impact from Britain rebuilding its indigenous agriculture was greater than the impact from Britain’s European Economic Community (EEC) membership. Producers adapted through the difficulties of breaking away from Britain to maintain their strong, essential, contribution to New Zealand’s economy.
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