A key advantage that public markets would have over piecemeal e-commerce networks is the way in which diverse marketplaces could interlock. A deal can be constructed that fits together something bought in market A, from a wide pool of informed sellers, with goods or services purchased in the same conditions from market B. Imagine, as an example, a plastic moulding company in a small town that just before 7.00 p.m. on a weekday has received a rush order for a van-load of their wheeled bins required 250 miles away by 9.00 a.m. the following morning. The company’s van and driver are elsewhere, vehicle hire depots that may still be open are far away and the trusted driver hire agencies with local presence have all closed for the night.
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