Digital Economy Dynamics
Strategy and Processes in Digital Banking
- 2026
- Buch
- Verfasst von
- David Vander
- Rahat Munir
- Stephen Brammer
- Verlag
- Springer Nature Singapore
Über dieses Buch
Über dieses Buch
This book examines how strategic thinking is evolving in response to the realities of the digital economy. Traditional strategy frameworks, built for slower, more stable environments, no longer capture the complexity of today’s business landscape, where innovation is constant, data is abundant, and competition is shaped by digital platforms and ecosystems.
Focusing on the global digital banking sector—one of the most digitally advanced industries—the book draws on original research, including interviews with 39 senior strategy leaders. It explores how organisations are navigating strategy in practice, highlighting shifts in decision-making, organisational logic, and the role of technology in shaping strategic options.
Rather than proposing that classical strategy be discarded, the book argues for its adaptation. It offers a grounded, research-based view of how organisations are integrating agility, experimentation, and digital infrastructure into their strategic processes. The goal is not to replace strategic theory, but to update it—reflecting the conditions of a digital-first economy.
This book bridges multiple disciplines, including strategic management, organisational theory, information systems, and innovation. While its case focus is on digital banking, the insights are relevant across sectors facing digital transformation.
Designed for scholars, practitioners, and educators, this book provides both empirical depth and conceptual clarity. It contributes to the growing conversation about what strategy means in an environment defined by speed, fluidity, and ongoing technological change.
Inhaltsverzeichnis
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Frontmatter
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1. Understanding the Digital Economy
David Vander, Rahat Munir, Stephen BrammerAbstractStrategy scholarship needs to evolve to maintain relevancy in the digital economy. Strategy development and execution have been indelibly impacted by the digital economy primarily due to low barriers to entry, low capital requirements and high-speed execution for new business ventures (von Briel et al., 2018). -
Chapter 2. Perspectives From the Literature on Digital Economy and Banking Transformation
David Vander, Rahat Munir, Stephen BrammerAbstractThe literature review will review the character and significance of research concerned with strategy practices and processes in the digital economy within the mainstream academic literature with a particular focus on the intersection of strategy, innovation and IS. -
3. Integrating Literature Insights: Building the Conceptual Framework
David Vander, Rahat Munir, Stephen BrammerAbstractConsistent with the research insights developed in the literature review in Chap. 2, this chapter develops an organising framework and critical analysis of the current research identifying trends, insights, patterns and, most importantly, gaps in the research agenda to advance the literature on strategy practices and processes in the digital economy. -
4. Research Design, Strategy and Implementation
David Vander, Rahat Munir, Stephen BrammerAbstractThis chapter will articulate and justify the methodology used for the research in this book based on the outcomes of the literature review and the conceptual themes as outlined in the previous two chapters. -
5. Dynamic Digital Strategy
David Vander, Rahat Munir, Stephen BrammerAbstractAs the first of three empirical chapters, the findings in this chapter highlight the ‘what’ that is occurring in strategy practices and processes in the digital economy. Strategy development and execution are becoming more dynamic, entrepreneurial and experimentation-based, with some elements of traditional business strategy remaining durable. This chapter explores the strategy methods used in the digital economy versus more generalised or traditional forms of strategy or strategy practices and processes. It is not an exposé of all that is required and is well understood in strategy and explores the delta or variance needed to advance strategy practices and processes scholarship based on the digital economy. -
6. Software-Driven Strategy
David Vander, Rahat Munir, Stephen BrammerAbstractThis chapter is the second of three empirical chapters. It outlines the ‘how’ of strategy in that software development tools and methodologies have largely become de facto strategic practices and processes. -
7. Continuous Innovation and Strategy
David Vander, Rahat Munir, Stephen BrammerAbstractThis chapter is the third and final of three empirical chapters. It outlines ‘where’ strategy methods in the digital economy are occurring, particularly the nested and generative nexus of strategy and innovation. The chapter details how in the digital economy, strategy and innovation coalesce into a much more comprehensive, integrated and accelerated capability across the entire organisation and involve all actors. -
8. Synthesis, Implications and Conclusions
David Vander, Rahat Munir, Stephen Brammer -
Backmatter
- Titel
- Digital Economy Dynamics
- Verfasst von
-
David Vander
Rahat Munir
Stephen Brammer
- Copyright-Jahr
- 2026
- Verlag
- Springer Nature Singapore
- Electronic ISBN
- 978-981-9573-97-4
- Print ISBN
- 978-981-9573-96-7
- DOI
- https://doi.org/10.1007/978-981-95-7397-4
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