1997 | OriginalPaper | Buchkapitel
Drivers for Change
verfasst von : Gordon Edington
Erschienen in: Property Management
Verlag: Macmillan Education UK
Enthalten in: Professional Book Archive
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Chapter 1 outlined the characteristics of the property business and the evolution of the traditional approach to property management. This chapter considers the forces upon occupiers of property and, as a consequence, how owners must manage their portfolios to achieve competitive advantage. The traditional transaction focus of property owners is contrasted with the relationship focus that has been adopted widely by service industries in response to customer needs. A relationship focus is fundamental to the approach that this book recommends.