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2016 | OriginalPaper | Buchkapitel

Electronic Commerce—Great Impetus for Exhibition Boom

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Abstract

Exhibition industry is a “sunrise industry” [1] with great vitality. With the advent of the new economy era, the application of electronic commerce has not only enriched the development modes of exhibition industry to a certain extent, it has also significantly improved the economic efficiency of the traditional exhibition industry. Through analysis of the advantages that e-commerce can bring to exhibition industry, this chapter aims to demonstrate that e-commerce is a tremendous impetus for the boom of the exhibition industry.

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Literatur
1.
Zurück zum Zitat Ladkin A (1999) Strategies for career planning and development in the convention and exhibition industry. Wrox, China Ladkin A (1999) Strategies for career planning and development in the convention and exhibition industry. Wrox, China
2.
Zurück zum Zitat Gefen D (1979) E-commerce: the role of familiarity and trust. Wiley, UK Gefen D (1979) E-commerce: the role of familiarity and trust. Wiley, UK
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Zurück zum Zitat Wu Q (2001) New century faces new opportunity, convention and exhibition industry needs Standardization. Chinese Economy Times, China Wu Q (2001) New century faces new opportunity, convention and exhibition industry needs Standardization. Chinese Economy Times, China
4.
Zurück zum Zitat Na M (2007) Development and demand analysis of convention and exhibition Industry standardization. China Academic Journal Eletronic PublishingHouse, China Na M (2007) Development and demand analysis of convention and exhibition Industry standardization. China Academic Journal Eletronic PublishingHouse, China
5.
Zurück zum Zitat Xin X (2000) E-commerce and circulating revolution. China Economy Publishing Company, China Xin X (2000) E-commerce and circulating revolution. China Economy Publishing Company, China
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Zurück zum Zitat Manman Y (2010) Diagnosis on exhibition industry. China Academic Journal Eletronic Publishing House, China Manman Y (2010) Diagnosis on exhibition industry. China Academic Journal Eletronic Publishing House, China
7.
Zurück zum Zitat Wu J, Xiaoqin Huang (2004) E-commerce and exhibition industry go hand in hand- the ideal combination in new century. University of Chicago Press, Chicago Wu J, Xiaoqin Huang (2004) E-commerce and exhibition industry go hand in hand- the ideal combination in new century. University of Chicago Press, Chicago
8.
Zurück zum Zitat Dancygier B (2010) The Analysis on world exhibition industry. Ohio State University, Diss Dancygier B (2010) The Analysis on world exhibition industry. Ohio State University, Diss
Metadaten
Titel
Electronic Commerce—Great Impetus for Exhibition Boom
verfasst von
Yujuan Jia
Copyright-Jahr
2016
Verlag
Springer Singapore
DOI
https://doi.org/10.1007/978-981-287-655-3_35