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2018 | OriginalPaper | Buchkapitel
2. Emotion, Organization, and Society
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Abstract
Observations of behavior in small businesses in the Philippines and China threw up the same two questions time after time. Why, even in very different contexts, do people unwittingly come together as organizations in remarkably similar ways? And why do they lean toward collective action? The reply to this last question might appear obvious: to concentrate and coordinate efforts to defend, to cultivate, to irrigate, to build, to govern, to administer, to barter, to eat and to drink, as well as to trade and to reduce costs, amongst many other reasons.