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Published in: ATZextra worldwide 1/2013

01-10-2013 | Commentary

90 Years of Innovation and Tradition

Author: Stephan Schaller

Published in: ATZextra worldwide | Issue 1/2013

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Excerpt

With its unique success story, BMW Motorrad has stood for fascinating, technologically innovative motorcycles for 90 years. In this anniversary year we have once again set out to achieve an all-time high, and we really can say that our customers are fans of the brands, too, as shown by the attendance record at the 2013 BMW Motorrad Days in Garmisch-Partenkirchen. Our success is founded upon 90 years of high quality, passionate dedication, entrepreneurial courage and the constant endeavour on the part of our engineers to make our motorcycles better and safer. …

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Metadata
Title
90 Years of Innovation and Tradition
Author
Stephan Schaller
Publication date
01-10-2013
Publisher
Springer Fachmedien Wiesbaden
Published in
ATZextra worldwide / Issue 1/2013
Print ISSN: 2195-1470
Electronic ISSN: 2195-1489
DOI
https://doi.org/10.1007/s40111-013-0410-0

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