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2019 | OriginalPaper | Chapter

5. A Practical Strategic Planning Approach for R&D Organisations

Author : Husam Arman

Published in: R&D Management in the Knowledge Era

Publisher: Springer International Publishing

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Abstract

Although the objectives of the strategy can differ based on the situation as explained by the strategy guru [1] who put together five formal definitions of strategy, the essence of the strategy is still based on two fundamental questions: where to go and how to get there. Therefore, the strategic planning approach should attempt to answer these two questions.

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Metadata
Title
A Practical Strategic Planning Approach for R&D Organisations
Author
Husam Arman
Copyright Year
2019
Publisher
Springer International Publishing
DOI
https://doi.org/10.1007/978-3-030-15409-7_5