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Journal of African American Studies

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15-02-2020 | ARTICLES

Afro-Brazilian Women YouTubers’ Use of African-American Media Representations to Promote Social Justice in Brazil

Author: Gladys Mitchell-Walthour

Published in: Journal of African American Studies | Issue 1/2020

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Abstract

This article examines how Afro-Brazilian YouTube channels Papo de Preta (Black woman’s chat) and Afros e Afins use African-American media representations and cultural references to discuss social justice issues in Brazil. They also rely on African-American entertainers and activists to articulate the particularities of marginalization in Brazil. Their use of African-American entertainers demonstrates the transnational exchange of ideas among Afro-descendants. The social justice work of these YouTubers is part of a long tradition of transnational communication among Afro-descendants to resist marginalization in the home country.

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Title: Afro-Brazilian Women YouTubers’ Use of African-American Media Representations to Promote Social Justice in Brazil
Author: Gladys Mitchell-Walthour
Publication date: 15-02-2020
Publisher: Springer US
Published in: Journal of African American Studies / Issue 1/2020
Print ISSN: 1559-1646
Electronic ISSN: 1936-4741
DOI: https://doi.org/10.1007/s12111-020-09458-7

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