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Published in:
2009 | OriginalPaper | Chapter
An Alignment Model for Collaborative Value Networks
Authors : Carlos Bremer, Rodrigo Cambiaghi Azevedo, Alexandra Pereira Klen
Published in: Leveraging Knowledge for Innovation in Collaborative Networks
Publisher: Springer Berlin Heidelberg
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This paper presents parts of the work carried out in several global organizations through the development of strategic projects with high tactical and operational complexity. By investing in long-term relationships, strongly operating in the transformation of the competitive model and focusing on the value chain management, the main aim of these projects was the alignment of multiple value chains. The projects were led by the Axia Transformation Methodology as well as by its Management Model and following the principles of Project Management. As a concrete result of the efforts made in the last years in the Brazilian market this work also introduces the Alignment Model which supports the transformation process that the companies undergo.