The entry of Colombia into the OECD, the acceptance of the Paris Agreement and the adoption of the Sustainable Development, is an evidence of the commitment of the country with the sustainability. A feature of sustainable cities is that through their public policy mitigation of greenhouse gases is guaranteed, which implies that their inhabitants use public transport in a greater proportion. To address the issue of pollution in the world, the introduction of electric vehicles has been stimulated.
Taking into account the upper lines, this project identifies some barriers and incentives for the introduction of electric vehicles in Colombia, in aspects of regulatory, economic, technological and perception by potential buyers of automobiles. The following strategy was carried out: a state of the art review was carried out to identify experiences of other countries in terms of market incentives for electric vehicles and related services. Subsequently, interviews were conducted with potential buyers of vehicles directly in some dealerships in the city of Medellin, with the purpose to know their perceptions regarding the performance, incentives and technological, economic or cultural barriers of electric vehicles in Colombia and the city. Finally, a mechanical engineer was interviewed, to determine the advantages and disadvantages of reconversion of a conventional vehicle to electric, in aspects such as performance, support costs and maintenance. Perception barriers were found among potential buyers of vehicles, in aspects with the technological infrastructure of the city and also for high prices compared to other countries in the region.
