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2017 | OriginalPaper | Chapter

4. Aufbruch

Author : Jens Fuderholz

Published in: Professionelles Lead Management

Publisher: Springer Fachmedien Wiesbaden

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Zusammenfassung

Die Aufarbeitung der Fehler im ersten Projektanlauf und das, was Helen gemeinsam mit den Beratern erarbeitet hat, wird dem Marketingteam präsentiert. Helen erarbeitet mit ihrem Team eine gemeinsame Vision erarbeitet – die Grundlage jedes erfolgreichen Lead-Management-Projekts. Helen erklärt die Grundzüge agilen Arbeitens und legt sich mit dem Team auf diese Methodik fest. Das Lead-Management-Team formiert sich.

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Title: Aufbruch
Author: Jens Fuderholz
Publisher: Springer Fachmedien Wiesbaden
Book: Professionelles Lead Management
Print ISBN: 978-3-658-15213-0

Electronic ISBN: 978-3-658-15214-7

Copyright Year: 2017
DOI: https://doi.org/10.1007/978-3-658-15214-7_4