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2021 | OriginalPaper | Chapter

6. Bewertung und Auswahl von Opportunities

Authors: Andreas Engelen, Clara von Gagern, Monika Engelen

Published in: Opportunity Recognition

Publisher: Springer Fachmedien Wiesbaden

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Zusammenfassung

Nachdem in den Kap. 2, 3 und 4 verschiedene Ansätze zur Identifizierung von Opportunities aus dem Unternehmen, aus dem unmittelbaren Markt mit seinen Kunden und aus der Umwelt heraus vorgestellt wurden, sollen in Kap. 6 nun Hilfestellungen zur Bewertung von Opportunities und zur Auswahl bei mehreren potenziellen Opportunities vorgestellt werden.

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Metadata
Title
Bewertung und Auswahl von Opportunities
Authors
Andreas Engelen
Clara von Gagern
Monika Engelen
Copyright Year
2021
DOI
https://doi.org/10.1007/978-3-658-34955-4_6

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