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26-10-2021

Boosting Advanced Driving Information: a Real-world Experiment About the Effect of HUD on HMI, Driving Effort, and Safety

Authors: Miguel Luzuriaga, Seda Aydogdu, Bernhard Schick

Published in: International Journal of Intelligent Transportation Systems Research | Issue 1/2022

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Abstract

The head-up-display (HUD), which reflects driving information into the windshield has the goal to lower driving effort from the information uptake and thereby, increase our safety by reducing risks associated to e.g., fatigue and stress. However, the user acceptance of the Advanced Driving Assistance Systems (ADAS) is remarkably low. This motivated us to test the HUD by conducting a real-world experiment with 48 subjects who drove in real traffic conditions two premium vehicles in a highway in Germany. After each ride, participants rated their driving experience in terms of Human-Machine Interface (HMI), their feelings of safety and driving effort. Results from CMP regressions (Roodman, Stata J. 11, 159–206 (2011)) show that the HUD has a significant positive effect on the driving effort and safety feelings, and on the overall driving experience. Moreover, we find that this effect is stronger among risk-averse drivers, elderly, students, and females. In particular, women felt significantly safer while the HUD was activated. To reverse low ADAS acceptance, specific differentiation settings regarding the driver’s profile are discussed.

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Metadata
Title
Boosting Advanced Driving Information: a Real-world Experiment About the Effect of HUD on HMI, Driving Effort, and Safety
Authors
Miguel Luzuriaga
Seda Aydogdu
Bernhard Schick
Publication date
26-10-2021
Publisher
Springer US
Published in
International Journal of Intelligent Transportation Systems Research / Issue 1/2022
Print ISSN: 1348-8503
Electronic ISSN: 1868-8659
DOI
https://doi.org/10.1007/s13177-021-00277-y

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