7. Business Models of Social Enterprises

The raison d’etre of any social enterprise is the attention of some social problem through the implementation of an initiative that seeks to address it. They differ from other types of social innovations in the fact that the attention of the social problem is through a business model. This nature makes the definition and implementation of their operating models more complex since it must include the way in which they will generate an impact on society and the strategy of sustainability or simultaneous wealth generation, which makes it necessary to talk about models of social businesses. Throughout this chapter, different types of social business models will be presented, as well as their main characteristics and the aspects considered when conceptualizing them. It will also show a typology of the different social business models that exist, as well to map or design the business model from a graphics perspective.