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Published in:
2021 | OriginalPaper | Chapter
Convenience as a Factor Differentiating Air Transport Service
Author : Dariusz Tłoczyński
Published in: Transport Development Challenges in the 21st Century
Publisher: Springer International Publishing
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Abstract
Air transport is the branch with the fastest adaptation to the changing conditions of the internal and external environment. Carriers are constantly monitoring the market, examining passengers’ needs and delivering modernized transport services. One of the factors shaping the service in passenger air transport is convenience. Although it is descriptive, it can be analyzed which factors and how they shape it, while also affecting the transport service. The purpose of the work described in this way was subjected to the critical analysis of available literature and the analysis of marketing research carried out at Polish airports on the factors affecting the development of air transport.
On the basis of the presented research results, it was found that there are three levels describing the present state of diversification of the air transport service. Undoubtedly, such analysis of research on the issue of convenience should be carried out not only by academic centers, but also by institutions involved in transport activities. The conclusions from the conducted research can be the basis for a broader analysis of the selected research problem.