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2012 | OriginalPaper | Chapter

Corporate Development: Integration of Strategy, Structure and Culture

Author : Prof. Dr. Rico Baldegger

Published in: Management in a Dynamic Environment

Publisher: Gabler Verlag

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A growing number of companies are taking the opportunity to initiate development processes in order to increase not only efficiency but also effectiveness. Top managers have realized the need to face environmental challenges, such as a changing competitive situation, technological advances, or value change, and see that internal processes ought to be adapted.

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