Corporate Governance, Sustainability, and Information Systems in the Aviation Sector, Volume I
- 2022
- Book
- Editors
- Kasım Kiracı
- Kıymet Tunca Çalıyurt
- Publisher
- Springer Nature Singapore
About this book
This book delves into corporate governance, sustainability, and information systems related to the aviation sector. Due to globalization and rise in cross-border business, the aviation sector has become an essential means of transport. However, the industry has tremendous impact on social, economic, and natural environments and carries significant risks. The book explores such issues plaguing the aviation sector under three key areas: CSR and sustainability, information systems and risk management, and corporate governance and accountability in the airline industry. The book concludes with an analysis of the impact of COVID-19 crisis on the industry and ways to respond and recover from the effects of the pandemic.
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Table of Contents
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Frontmatter
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Introduction
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Frontmatter
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Chapter 1. Introduction: Towards a New Management Approach in the Aviation Industry After the COVID-19 Pandemic
Kasım Kiracı, Kıymet Tunca ÇalıyurtThe chapter delves into the profound effects of the COVID-19 pandemic on the airline industry, emphasizing the need for a new management approach. It discusses the economic and social benefits of air transportation and the urgent need for sustainable practices. The text explores operational resilience through disruption management, sustainability processes based on value co-creation, and the corporate social responsibilities of aviation organizations. It also examines the relationship between sustainability and financial performance, the importance of innovation in sustainable aviation, and passenger behavior towards green airlines. Additionally, it covers supplier performance evaluation, strategic outsourcing, organizational behavior models, and the role of strategic alliances in achieving competitive advantage. The chapter provides a comprehensive overview of the challenges and opportunities facing the aviation industry in the post-pandemic era, offering valuable insights for professionals seeking to navigate these complexities.AI Generated
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AbstractWe are announcing a new sub-series in our book series titled “Corporate Governance, Sustainability and Information System in the Aviation Sector”. This series, as editors, we will discuss sustainable management issues in aviation sector. This series which we have been planning to open for a long time, has become more meaningful with the COVID-19 pandemic, which has hit the aviation industry since March 2019.
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CSR and Sustainability in Airlines
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Frontmatter
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Chapter 2. A Necessity for Sustainability: Operational Resilience Through Disruption Management in Airlines
K. Gülnaz BülbülThis chapter delves into the critical importance of operational resilience in today's interconnected and volatile global system. It highlights how unpredictable factors such as natural disasters, economic recessions, and human errors pose significant threats to organizational continuity. The concept of resilience is introduced as the capacity to return to a stable state after disruptions, closely linked to sustainability. The chapter focuses on air transportation, a vital component of global business, and the challenges it faces due to its complex and interconnected nature. Disruptions in airline operations can have cascading effects, leading to delays and cancellations, and can cost airlines and customers billions annually. Effective disruption management is crucial for operational resilience, involving both proactive robust planning and reactive airline recovery strategies. The chapter explores these strategies in detail, discussing robust scheduling and the various recovery methods for aircraft, crew, and passengers. It also reviews the existing literature and successful applications in the field, making it a valuable resource for professionals seeking to enhance operational resilience in airlines.AI Generated
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AbstractIn today’s turbulent, complex, ever-growing, global system organizations face various challenges such as terrorist attacks, pandemic diseases, natural disasters, economic recession, human error, equipment failure, besides minor disruptions. These challenges pose severe threat to the operational continuity of organizations. This vulnerability brings resilience forward as an important issue since it is a necessary precondition for sustainability. Air transportation, which is one of the crucial components of this global system, has also widened its network while gaining more and more importance every day. Due to its scale and complexity, it has also become more vulnerable to disruptions caused by internal and external factors such as weather conditions, strikes, political reasons, aircraft mechanical problems, sickness of crew. These factors can break operational continuity of airlines—one of the main components of air transportation—by causing flight disruptions. A single flight disruption may trigger a snowball effect causing delays or even cancellations on several other flights legs. As today, most of the large airlines serve on a tight hub-and-spoke network, a single glitch in a hub can swiftly affect the whole schedule of an airline. Considering that the notable growth in air transportation has resulted in congested airports and airspace, serving on a large network with limited resources can easily contribute to the propagation of each disruption, costing airlines billions of dollars each year. Thus, effective disruption management is crucial for airlines, as it aims to predict the occurrence of disruptions and to find feasible plans, considering the costs, that allow the airline to recover from these disruptions and their associated delays. In the scope of disruption management, robust and dynamic operational research methodologies have gained popularity. However, due to high system complexity, disruption management is usually covered in different problems such as robust aircraft scheduling, robust crew scheduling, aircraft recovery, crew recovery, and passenger recovery problems. In this context, this chapter, first, briefly presents the concept of resilience and sustainability and introduces the airline operations and scheduling process. Afterwards, it provides detailed information on airline disruption management along with studies in the existing literature and methods used during the process. -
Chapter 3. Value Co-Creation in Airline Ecosystem: Framework Integrating Sustainability and Dart Model
Inci PolatThis chapter delves into the concept of value co-creation in the airline ecosystem, emphasizing the integration of sustainability and the DART model. It discusses the shift from traditional goods-dominant logic to service-dominant logic, highlighting the importance of collaborative value creation involving all actors in the ecosystem. The DART model, focusing on Dialogue, Access, Risk Assessment, and Transparency, is explored as a key framework for facilitating sustainable value co-creation. The chapter also examines how airlines can leverage these principles to enhance their competitive advantage and meet sustainability goals. By providing a detailed analysis of the value co-creation process and its application in the airline industry, this chapter offers valuable insights for professionals seeking to understand and implement sustainable business practices in the aviation sector.AI Generated
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AbstractThe value concept which has been defined as produced by the firm and consumed by the customer in the traditional Goods-Dominant logic perspective is discussed in the marketing literature based on the Service-Dominant logic for two decades. Service-Dominant logic led to radical changes in the basic arguments of value by conceptualizing the value created in the interaction between actors. It is important to eliminate or reduce obstacles such as boundaries and asymmetry in the exchange of information between the firm and the customer in the process of value co-creation. The DART model consists of dialogue, access, risk, and transparency components, which are important in making the flow between the actors faster and more efficient. The model creates interdependent conditions for creating an organizational climate conducive to co-creating value. The DART approach, which provides the basic conditions for value co-creation among the actors, also plays an active role in ensuring long-term and sustainable firm–customer relations. Efforts to integrate actors into value co-creation processes also lead to formulating innovation strategies of firms. The existence of innovative approaches in the service concepts perceived by the customers enables the firm to be perceived as creative and progressive. Value co-creation also leads to the emergence of a firm perception that differs from its competitors by customers. The active participation of actors in the creation processes of value causes customer loyalty and therefore to plays an active role in the formation of sustainable relationships by providing interaction. The airline firms play an active role (with increasing their bilateral interactions and information sharing) in the process of value co-creation. The fact that the information about benefits and costs in the relationship between actors (firms and passengers) is more clear and understandable, will increase the passengers’ participation in the value co-creation process for sustainability. -
Chapter 4. Corporate Social Responsibilities in Air Transport: A Research Agenda on the Effects of the COVID-19 Pandemic
Yeşim KurtThe chapter 'Corporate Social Responsibilities in Air Transport: A Research Agenda on the Effects of the COVID-19 Pandemic' delves into the impact of the COVID-19 pandemic on corporate social responsibility (CSR) initiatives within the air transport industry. It begins by contextualizing the global crisis caused by the pandemic and its profound effects on the aviation sector. The author then explores the definition, motivations, and typologies of CSR, emphasizing the importance of these initiatives in both pre- and post-pandemic periods. The chapter highlights specific CSR initiatives undertaken by airline and airport organizations before the pandemic, focusing on areas such as environmental sustainability and community support. It also discusses the necessity and benefits of continuing CSR initiatives during the pandemic, citing studies that show positive impacts on brand value, employee loyalty, and customer trust. The text concludes with examples of CSR initiatives implemented by aviation organizations during the pandemic, showcasing their adaptability and commitment to social responsibility even in challenging times. This detailed analysis offers valuable insights into the evolving landscape of CSR in the air transport industry and underscores the importance of maintaining these initiatives in the face of global crises.AI Generated
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AbstractThe subject of this research is the corporate social responsibilities of aviation organizations. The research aims to reveal the relationship between aviation organizations and CSR initiatives and the effects of the COVID-19 pandemic on this relationship. The research area has been created with a global approach, from airport and airline organizations in different parts of the world. The research utilizes the literature review and secondary sources obtained from the websites of the relevant aviation organizations. First of all, this research, which includes general information about CSR, then reveals the CSR initiatives carried out by aviation organizations before COVID-19. In the following section, why CSR initiatives should be maintained during the COVID-19 pandemic is discussed. Finally, the research includes CSR initiatives undertaken by aviation organizations about the COVID-19 pandemic. According to the results of the research, airport organizations mostly carry out ethical and legal responsibilities related to health, hygiene, and safety measures against the pandemic. In addition to the aforementioned measures, airline organizations carry out voluntary corporate social responsibilities such as donating and transporting medical protective equipment, carrying the COVID-19 vaccine, free transport of pandemic groups, especially healthcare workers, or gifting flight miles to these groups. -
Chapter 5. Sustainability and Financial Performance: Examining the Airline Industry
Veysi Asker, Kasım KiracıThe chapter delves into the financial performance and sustainability of the airline industry from 2010 to 2019, highlighting the effects of global crises and deregulation on airline growth and competition. Using Data Envelopment Analysis, the study evaluates the financial efficiency of top global airlines across four different models, revealing which airlines entered the COVID-19 crisis with robust financial positions. The analysis covers various financial indicators such as market value, EBIT, net sales, and operating income, providing a detailed comparison of airline performance over the decade. The study's findings offer valuable insights into the financial health of the airline industry and contribute to both academic research and industry practices.AI Generated
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AbstractThe air transport industry has numerous social, cultural and economic benefits. The sector plays a major role in the economic and social development of countries, cities and regions. The air transport industry enables increased interaction among cultures. It speeds up access to long distances and guarantees that aid is quickly and safely delivered to areas in natural disasters. In the twenty-first century, where technological changes and transformations are increasing, there are also significant changes in the air transport industry. In addition, with the globalization, the importance of the air transport industry is increasing. Especially after the 1970s, many deregulations were made for the liberalization of the air transport sector. In this way, the air transport industry has become a global sector. Many airlines were established. In addition, competition among airlines has increased significantly. In this process, airlines with sustainable financial indicators gained competitive advantage. In other words, airlines with sustainable cash flow, debt structure and profitability created more value for their stakeholders. In this study, we focus on airlines with sustainable financial performance. The air transport industry is a capital-intensive sector with a very low margin. Demand for airline changes seasonally. In other words, demand is quite high in summer and very low in winter. In addition, the air transport industry is highly sensitive to incidents, wars and outbreaks occurring spherically. For example, the 2001 terrorist attack and the 2008–2009 global financial crisis have caused the sector to experience financial difficulties. Finally, the COVID-19 pandemic, which began towards the end of 2019 and still continues, has also significantly affected the industry. In such situations and processes, airlines with sustainable financial indicators can take the lead in the competition. Therefore, it is important to analyse the financial statements of airlines in the last 10 years. In the first stage of this study, we have reached the last 10 years of financial data of top 20 airlines operating globally. In the second stage, we determined variables to measure the sustainable financial performance of airlines. We used the studies in the literature for the determination of the variables. Within the scope of the study, we created four different models in order to reveal the financial performance of airlines. We used the data envelope analysis method to compare the financial performance of airlines. Using this analysis, we will determine which airlines are efficient during the period under review. In this way, we will reveal which airline has a sustainable financial performance. We aim to compare the results obtained in the study with the studies in the literature. In addition, the aim of this study is to fill the gap in the literature. -
Chapter 6. Sustainable Aviation Based on Innovation
Nisa SeçilmişThe chapter delves into the concept of sustainable aviation, tracing its origins back to the 1987 Brundtland Report. It highlights the environmental impacts of aviation, including climate change, noise pollution, and air quality issues. The text discusses the policies and initiatives developed by international organizations like ICAO to mitigate these impacts, focusing on technological innovations such as fuel-efficient aircraft and sustainable aviation fuels. The chapter also examines the role of research and development in reducing aviation's environmental footprint, using patent data to illustrate the progress made in climate change mitigation technologies. Overall, the chapter emphasizes the importance of sustainable innovation in the aviation industry and the collaborative efforts of various stakeholders to achieve it.AI Generated
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AbstractFocusing on sustainable development all over the world has made the issues of sustainability of global economic components and sustainable innovation an international concern. The “sustainable aviation” leg is added to these concerns, with the realization that the air transport industry has serious negative impacts on the environment. The aim of this study is to reveal the importance of the technological steps taken in the fight against climate change within the framework of sustainable aviation. Patent data was used as a technology development indicator to measure the success of political action. According to technology development indicators, a total of 40,523 technological patents have been obtained by the air transport industry for climate change mitigation since 1987, the most patents have been obtained in the efficient propulsion technologies category, and the country with the highest number of patents is the United States.
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Information System and Risk Management in Airlines
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Frontmatter
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Chapter 7. Purchase Intention Toward Green Airlines and Willingness to Pay More: Extending the Theory of Planned Behavior
Şahap Akan, Emircan Özdemir, Mahmut BakırThe chapter delves into the purchase intentions of consumers toward green airlines and their willingness to pay more, extending the Theory of Planned Behavior (TPB) by incorporating environmental consciousness. It highlights the significant role of subjective norms, perceived behavioral control, attitude toward green airlines, and environmental consciousness in shaping green purchase intentions. The study also underscores the positive impact of green purchase intentions on consumers' willingness to pay more for environmentally friendly airline services. The research methodology employs partial least squares path modeling (PLS-PM) to validate the hypothesized relationships, providing valuable insights for airlines to develop effective environmental strategies and enhance their long-term competitiveness.AI Generated
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AbstractThis research attempts to contribute to understanding the formation of pro-environmental behaviors in the airline industry. To this end, the Theory of Planned Behavior (TPB) was extended by adding environmental consciousness to predict the factors that influence consumers’ green airline purchase intention. Another objective of the research was to examine the effect of green purchase intention on willingness to pay more. A web-based questionnaire was developed, and 150 usable questionnaires were collected from the participants. To examine the hypothesized relationships, the partial least squares path modeling (PLS-PM) method was employed by using the “plspm” package in R (a statistical software). The results indicated that the elements of extended TPB (subjective norm, perceived behavioral control, attitude toward green airline, and environmental consciousness) exert a positive effect on green purchase intention. In addition, green purchase intention positively influences willingness to pay more. At the end of the chapter, theoretical contributions and avenues for future research were also discussed. -
Chapter 8. The Factors Affecting the Passengers’ Avoidance to Use the Mobile Applications of Airlines
Mutlu Yuksel Avcilar, Nuriye Günebakan, Hilal Inan, Seda ArslanThe chapter delves into the factors affecting airline passengers' avoidance of using mobile applications, a critical issue in the aviation industry. It begins by discussing the widespread use of smartphones and mobile apps, and the intense competition among airlines to provide superior services through these technologies. The study identifies several key factors contributing to passengers' avoidance of airline mobile apps, including perceived irritation, lack of utility, lack of incentives, technology anxiety, and privacy concerns. The chapter also presents a theoretical framework and hypotheses to guide further research and practical applications. The findings are based on a survey conducted at two major airports in Turkey, providing valuable insights into passenger behavior and the challenges faced by airlines in the digital age.AI Generated
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AbstractNowadays, rapid development in information technologies has been experienced in the aviation industry as in other industries. This development has affected both passengers and airlines in different aspects. The use of information technologies enables passengers to carry out flight-related transactions more easily and quickly, without place and time constraints. Information technologies have necessitated the use of different applications in the marketing activities of airlines. So in terms of airlines, it is extremely important to adapt these information technologies to all processes in order to achieve sustainable competitive advantage. Today airlines have also started to use mobile applications (mobile apps) in their marketing activities. They encourage their passengers to use these apps, which require great investment. However, some passengers may avoid using mobile apps due to a variety of reasons such as technology anxiety, privacy concerns, complexity, etc. In this case, high investments made for the development of these apps may not be compensated and the competitiveness of airlines may be weakened. Therefore, the purpose of this study is to determine the factors affecting passengers’ avoidance of using airlines’ mobile apps. A survey was conducted using a face-to-face interview technique with convenience sampling method to collect data. Questionnaire items were measured by a five-point Likert scale ranging from 1 (strongly disagree) to 5 (strongly agree). The survey was conducted in the two busiest airports in Turkey (Atatürk and Sabiha Gökçen Airports in Istanbul). A total of 450 respondents have been reached but 400 valid questionnaires were analyzed by using Partial Least Squares method. A pilot study was conducted on 20 volunteer participants before the field research was initiated. In this context, the questionnaire was finalized by taking into consideration the suggestions expressed in order to maintain the coherence. The survey questionnaire consisted of two sections. The first section comprised of perceived irritation, perceived lack of utility, perceived lack of incentive, technology anxiety, privacy concern, and mobile app usage avoidance. In the second section, there were questions about passenger’s demographic characteristics such as; age, gender, education level, average income level, and flight frequency. Respondents were also asked about their general usage related to smartphones and mobile apps. According to the results; perceived irritation, perceived lack of utility, perceived lack of incentive, technology anxiety, and privacy concerns have a positive and significant effect on mobile app usage avoidance. Among these variables, technology anxiety is the most affected variable on passengers’ avoidance of using mobile apps. Both in national and international literature, there are numerous studies on mobile internet, apps adoption, and actual usage of mobile apps in different industries. Previous studies are especially related to the factors accepting the mobile apps. In addition to this, there are limited studies including avoidance of using airline mobile apps. In aviation industry also, there are a few studies both national and international literature on passengers’ avoidance of using airline mobile apps. Therefore, this study will be one of the few studies both shedding light on literature and airlines to increase the use of mobile apps. -
Chapter 9. Supplier Performance Evaluation Using Cluster Analysis and Artificial Neural Networks in a MRO Business in Aviation Sector
Muhammet Mikdat Akbaba, Onur ÇetinThe chapter delves into the critical role of supplier performance evaluation in minimizing operational costs and gaining competitive advantage, particularly in the aviation MRO sector. It highlights the limitations of traditional evaluation methods and introduces the innovative use of cluster analysis and artificial neural networks to enhance supplier classification. The study, conducted on a leading aircraft maintenance company, demonstrates the potential of these advanced techniques to provide more accurate and actionable insights into supplier performance. The research not only aims to improve existing evaluation systems but also offers a promising approach for future studies in supplier performance assessment.AI Generated
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AbstractSupplier performance evaluation includes the assessment of suppliers according to several criteria. Supplier performance evaluation, which is a part of purchasing activities, has gained more importance in recent years. Performance evaluation practices exist in both manufacturing and service sectors. The maintenance and repair overhaul (MRO) sector in the service sector has different characteristics compared to other sectors in terms of purchasing and supply management. MRO enterprises in the aviation sector have fewer suppliers and the pressure on supply management of MRO companies in the aviation sector is higher when compared with other sectors. The literature on supplier evaluation in both the MRO sector and the aviation industry is limited. In this study, it is aimed to propose a new supplier evaluation and classification system using cluster analysis (CA) and artificial neural networks (ANN) methods in an MRO company operating in the aviation industry. Initially, the supplier evaluation and classification system of the company was analyzed. Then a new clustering has been proposed for the company. It is shown that the suppliers can be classified using the proposed methodology for an alternative supplier evaluation.
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Corporate Governance and Accountability in Airlines
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Frontmatter
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Chapter 10. Strategic Outsourcing in Airline Business
Dilek ErdoğanThis chapter delves into the strategic outsourcing practices within the airline industry, particularly focusing on aircraft maintenance, ground handling, and information technology services. It discusses how liberalization and increased competition have driven airlines to outsource non-core activities to enhance efficiency and competitiveness. The text explores the benefits and risks associated with outsourcing, including cost reduction, improved service quality, and shared risks. It also examines the unique features of the aviation sector that influence outsourcing decisions, such as high capital and labor intensity, seasonality, and the need for timely operations. The chapter is structured around the transaction cost theory and resource dependency theory, providing a robust framework for understanding outsourcing strategies. It further classifies outsourcing decisions into tactical and strategic categories, with a focus on how these decisions impact airline operations and competitive advantage. The discussion on aircraft maintenance, ground handling, and IT outsourcing offers practical insights into the complexities and strategic considerations involved in these processes. The chapter concludes by emphasizing the importance of outsourcing in enabling airlines to focus on their core competencies and achieve long-term competitive advantages.AI Generated
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AbstractOutsourcing has become a vital source of competitive advantage because it provides several benefits for organizations, such as reducing the cost of ownership of products/services, resolving technical problems without increasing the number of staff, and enabling the company to focus on its core business. Airlines typically outsource a broad range of business processes such as aircraft maintenance, ground handling, IT systems, crew training, maintenance training, catering services, and aircraft leasing. Some of the airline business outsourcing decisions are tactical and some are strategic. In this section, the decision of airlines to outsource aircraft maintenance, ground handling, and information technologies is examined within the framework of transaction costs and the research dependence theory. Moreover, it was discussed whether the outsourcing decision for these functions is strategic or not. -
Chapter 11. The Importance of Organizational Behavior Model Applications in Air Transportation Industry
Metin Reyhanoğlu, Harun YılmazThe chapter discusses the pivotal role of organizational behavior models in the air transportation industry, focusing on the importance of human resources in achieving sustainable growth. It explores the unique challenges faced by the aviation sector, such as high competition, global economic developments, and regulatory changes. The text emphasizes the need for effective human resources management practices, including recruitment, training, and organizational commitment, to ensure high performance and efficiency. It also highlights the impact of human factors on safety and service quality in aviation, emphasizing the need for specialized training and management strategies. The chapter concludes with recommendations for improving human resources practices in the aviation industry, aiming to enhance organizational performance and sustainability.AI Generated
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AbstractBecause the air transportation is a labor-intensive industry, human resource is one of the most crucial elements in order to survive and achieve the sustainable growth in the increasing competitive environment. As the industry has two types of staffs, flight and ground staff, and with the spread of new technologies and globalization, all human resources processes, from personnel selection to motivation, should implement new organizational behavior models to justify labor costs. The aim of this chapter is to emphasize the importance of applying organizational behavior models in the air transportation industry. To the goal of keeping the organizational commitment of the employees and reducing the intention to leave the job employees, who have undergone intensive training, implementation of organizational behavior models will provide significant gains to the organization. Unlike many labor-intensive industries, the aviation industry requires experienced and qualified employees to run operations safely and effectively. However, due to intense competition, low profit margin pressure, seasonal effects on demand, and intense working pace, turnover and turnover rates in the aviation industry are high. The most effective use of human resources in the aviation industry is through understanding the human nature. The term “human factor” has become increasingly popular as the commercial aviation industry notices human error that underlies most aviation accidents and incidents, rather than mechanical failure. The human phenomenon in the aviation sector differs from other sectors on eight essentials: punctuality and simultaneity, service quality, risk factor, interdisciplinary cooperation, high rules and standardization, command-based activities, jargons and world language, being subject to different laws. The success of businesses operating in the air transport sector depends on effective human resources policies and practices. In this respect, one of the most important parts of the airline business is the human resources department. The impact of recruitment and training on employees increases the psychological state, loyalty, and commitment of employees to the organization. The public and private aviation companies applying organizational behavior models will be one-step ahead in achieving sustainable growth besides gaining advantage in competition. -
Chapter 12. A Systematic and Bibliometric Review on the Role of Strategic Alliances in Achieving Sustainable Competitive Advantage in the Airline Industry: From Resource Dependence Theory Perspective
Gökhan Tanrıverdi, Ümit DoğanThe chapter delves into the critical role of strategic alliances in the airline industry, focusing on how they facilitate access to critical resources and contribute to sustainable competitive advantage. It systematically reviews existing literature, employing bibliometric visualization analysis to identify key themes and trends. The study highlights the importance of strategic alliances in mitigating environmental uncertainty and enhancing airlines' competitiveness. By examining various types of alliances, such as code-sharing and global airline alliances, the chapter offers insights into the benefits and challenges of these partnerships. The analysis is conducted through citation network and co-word analysis, revealing clusters that focus on partner selection, productivity, competitive advantages, competitive rules, network complementarity, and market concentration. The findings underscore the strategic value of alliances in the airline industry, emphasizing the need for complementary resources and strong network positions to achieve long-term success.AI Generated
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AbstractAirlines depend on various resources to provide air transportation service to passengers in a competitive, dynamic, and turbulent environment. According to Resource Dependency Theory (RDT), strategic alliances are one of the political actions and behaviors that organizations operating in intense competitive environments resort to gain access to necessary resources and avoid resource uncertainty. In line with, airlines use strategic alliances such as code share alliances and global airline alliances to access to the resources they need more easily for their sustainability. We aim to argue how strategic alliances provide sustainable competitive advantage to airlines from resource dependence theory perspective in this systematic and bibliometric review. The study reviewed the top 30 most cited studies out of 156 studies from the WoS database. In addition, all the studies in the dataset were subjected to citation network and co-word analysis, supporting the findings of the review of the most cited studies. The findings confirm that strategic alliances are seen as a network and that airlines achieve a sustainable competitive advantage through access to network resources. The study contributes to the literature by determining the conditions to be considered in the success of strategic alliances. -
Chapter 13. The Political Economy of the Board of Directors: The Case of Turkish Airlines (1956–2020)
Leyla Adiloğlu-Yalçınkaya, Akansel YalçınkayaThe chapter delves into the political and economic factors that shaped the board of directors of Turkish Airlines from 1956 to 2020. It examines how environmental changes, including coups d'état and government policies, influenced the composition of the board. The study employs resource dependence theory to analyze the strategic management of board members, highlighting periods of militarization, demilitarization, and politicization. The detailed analysis offers insights into how Turkish Airlines adapted to its environment, reflecting the broader political and economic context of Turkey.AI Generated
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AbstractTurkish Airlines, the first civil airline organization in Turkey, has positioned itself as a flag carrier. The aim of this chapter is to examine the board of directors of THY, which has changed over time. For this purpose, a single case study approach was designed to allow in-depth analysis of the composition of the board. The findings of this study indicate that Turkish Airlines has changed its board members to comply with the changes in the environment. This study contributes to resource dependence theory literature by revealing the factors influencing the board of directors of Turkish Airlines.
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Covid-19 Crisis in Airlines
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Frontmatter
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Chapter 14. The Malaysian Aviation Companies’ Responsiveness Plan in Mitigating the COVID-19 Crisis
Corina JosephThe chapter delves into the strategic responsiveness plans of three major Malaysian airlines—AirAsia, Malaysian Airline System (MAS), and Malindo Air—in response to the COVID-19 pandemic. It examines the precautionary measures, capacity management, talent management, and financial recovery plans implemented by these airlines. AirAsia, for instance, introduced aggressive marketing strategies and capacity adjustments while also engaging in cost-cutting measures like layoffs and salary reductions. MAS focused on dynamic pricing and capacity reduction while ensuring the well-being of its employees and customers. Malindo Air, similarly, took stringent precautionary measures and implemented salary cuts to manage revenue shortfalls. The chapter also discusses the broader implications for the Malaysian aviation industry and suggests future strategies for recovery and resilience.AI Generated
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AbstractThe COVID-19 pandemic which has affected worldwide economic shutdown with the risk of recession in some way offers an opportunity for Malaysia to reset its aviation industry and become profitable. The government has emphasized the importance of restructuring as the industry is wringing badly, which, in turn, may lead to a collapse and requires a broader discussion of Malaysia’s overall national aviation strategy. With the implementation of the Movement Control Order by the Malaysian government, this paper aims to investigate the extent of responsiveness plans and actions undertaken by three Malaysian aviation companies in battling the COVID-19 pandemic. The analysis includes the examination of online news which was captured from a Google search from a period 18 March to early October 2020. There were 82 online news captured involving three aviation companies, i.e., AirAsia, Malaysian Airline System, and Malindo. Several responsiveness plans have been revealed in the online news, i.e., capacity management, preventive measures, talent management, and financial recovery plans. Some strategies are compiled to improve the aviation industry.
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Backmatter
- Title
- Corporate Governance, Sustainability, and Information Systems in the Aviation Sector, Volume I
- Editors
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Kasım Kiracı
Kıymet Tunca Çalıyurt
- Copyright Year
- 2022
- Publisher
- Springer Nature Singapore
- Electronic ISBN
- 978-981-16-9276-5
- Print ISBN
- 978-981-16-9275-8
- DOI
- https://doi.org/10.1007/978-981-16-9276-5
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