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2020 | OriginalPaper | Chapter

7. Cross-Cultural Collaboration Mechanisms that Facilitate Global Innovation Success for MNCs

Author: Karina R. Jensen

Published in: Transcending Cultural Frontiers

Publisher: Springer Singapore

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Abstract

An increasingly multicultural and digitally connected business environment requires organizations to successfully orchestrate innovation across countries. The inability of leaders and teams to effectively collaborate and share relevant knowledge can affect international market performance. How can organizations address these concerns and optimize multicultural team collaboration in order to strengthen global innovation management capabilities? This chapter presents a framework for facilitating multicultural collaboration in achieving organizational performance and international market success. It identifies the organizational mechanisms and routines that influence knowledge-sharing and collaboration for the planning and execution of global product launches. Key findings are based on a qualitative study on global innovation and cross-cultural collaboration involving 105 global and regional project leaders at 36 MNCs with headquarters based in Asia, Europe, and North America.
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Metadata
Title
Cross-Cultural Collaboration Mechanisms that Facilitate Global Innovation Success for MNCs
Author
Karina R. Jensen
Copyright Year
2020
Publisher
Springer Singapore
DOI
https://doi.org/10.1007/978-981-15-4454-5_7

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