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Sales Excellence

Darf's ein bisschen mehr sein?

  • 01-09-2024
  • Praxis & Prozesse
Published in:
Author
Nadine Menzl
Published in
Sales Excellence | Issue 9/2024

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Excerpt

Zusatzverkäufe sind eine beliebte Möglichkeit, Umsätze zu steigern. Hier lockt schnelles Geschäft, denn die Kaufentscheidung ist bereits gefallen und Pre-Sales-Aktivitäten sind abgeschlossen. Doch Upselling birgt nicht nur Chancen, sondern auch Risiken, Kunden zu irritieren. Fingerspitzengefühl ist gefragt. …

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previous article Wie Aftersales-Service den EBIT dominiert
next article Wie Mensch, Automatisierung und KI optimal zusammenspielen
Title
Darf's ein bisschen mehr sein?
Author
Nadine Menzl
Publication date
01-09-2024
Publisher
Springer Fachmedien Wiesbaden
Published in
Sales Excellence / Issue 9/2024
Print ISSN: 2522-5960
Electronic ISSN: 2522-5979
DOI
https://doi.org/10.1007/s35141-024-2333-5

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