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3. Das Bieterverfahren (limited auction)

  • 2025
  • OriginalPaper
  • Chapter
Published in:
Author
Christopher Hahn
Published in
Der Unternehmensverkauf
Publisher
Springer Fachmedien Wiesbaden

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Zusammenfassung

Ein Unternehmen hat kein Preisschild. Der Kaufpreis eines Unternehmens ist daher nicht, wie man meinen könnte, etwas Objektives, sondern immer das Ergebnis von Verhandlungen, und Verhandlungen werden durch Wettbewerb gefördert. Im Idealfall muss der Verkäufer also gar nicht viel über den Kaufpreis verhandeln, nämlich dann, wenn der Verkaufsprozess durch ein strukturiertes Bieterverfahren (limited auction) und damit durch Wettbewerb bestimmt ist. Das Wesentliche, was der Verkäufer dann verhandeln muss, ist die Struktur des Verfahrens und später die konkreten Vertragsbedingungen. Der Verkäufer hat dann aber bereits konkrete Kaufpreisangebote auf dem Tisch.

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previous chapter Die Vorbereitungsphase
next chapter Die Verhandlungsphase
Title
Das Bieterverfahren (limited auction)
Author
Christopher Hahn
Copyright Year
2025
Book
Der Unternehmensverkauf

Print ISBN: 978-3-658-49066-9

Electronic ISBN: 978-3-658-49067-6

Copyright Year: 2025

DOI
https://doi.org/10.1007/978-3-658-49067-6_3
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