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Sales Excellence

Datensteuerung im Vertrieb verändert sich in der Krise

  • 01-05-2021
  • Praxis & Prozesse
Published in:
Author
Alexander Hiller
Published in
Sales Excellence | Issue 5/2021

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Excerpt

Übliche Prozesse funktionieren seit einem Jahr aufgrund von Homeoffice und Kontaktbeschränkungen in der Vertriebsarbeit nicht mehr. Doch nach wie vor bleibt kein Unternehmen ohne Sales am Leben. Gutes Datenmanagement hat hierfür eine große Bedeutung. …

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previous article Kundenbindung reloaded
next article Conversational Commerce schafft Wettbewerbsvorteile
Title
Datensteuerung im Vertrieb verändert sich in der Krise
Author
Alexander Hiller
Publication date
01-05-2021
Publisher
Springer Fachmedien Wiesbaden
Published in
Sales Excellence / Issue 5/2021
Print ISSN: 2522-5960
Electronic ISSN: 2522-5979
DOI
https://doi.org/10.1007/s35141-021-0735-1

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