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Die technische Antwort auf Customer Experience

  • 01-12-2018
  • Betriebspraxis & Führung
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Excerpt

In bestehende Vertriebskanäle eingebettete Guided Selling Tools ermöglichen es B2B-Unternehmen, den Vertrieb intelligent zwischen on- und offline zu steuern. Ziel dieser Verkaufsunterstützung ist es, Hit Rates, Kundenbindung und Umsätze zu steigern. …

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Title
Die technische Antwort auf Customer Experience
Authors
Ralf Sauter
Sabine Hartje
Leonie Dowling
Publication date
01-12-2018
Publisher
Springer Fachmedien Wiesbaden
Published in
Sales Excellence / Issue 12/2018
Print ISSN: 2522-5960
Electronic ISSN: 2522-5979
DOI
https://doi.org/10.1007/s35141-018-0199-0