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2022 | OriginalPaper | Chapter

3. Digital Mobility Business Concepts

Author : Patrick Siegfried

Published in: Digitalisation in Mobility Service Industry

Publisher: Springer International Publishing

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Abstract

This chapter predicts that consumer behaviour will change greatly in the future. Various industries, including mobile service providers, are expected to become personalized, commoditized and convenient. The author analyzes CEM and CRM and summarizes the main differences between the two approaches. At the same time, the application status of CRM and CEM is explored. The author also points out that in the digital era, mobile operators have great application potential, but also face great challenges. Based on a qualitative criteria catalogue the authors conclude that trans-regional transport service providers might be the most suitable to act as a HMP, whereas car manufacturers are the most advanced in terms of technology required. At last, Table 3.2 was complemented by the author with further potential operators.

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previous chapter Mobility and Demand in the Current Literature Discussion

next chapter Methodology of the Survey-Based Expert Analyses

Please note that the following list of trends is not exhaustive. Merely trends which demonstrated strong impact potential on mobility and transport services are discussed.

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Title: Digital Mobility Business Concepts
Author: Patrick Siegfried
Publisher: Springer International Publishing
Book: Digitalisation in Mobility Service Industry
Print ISBN: 978-3-031-07150-8

Electronic ISBN: 978-3-031-07151-5

Copyright Year: 2022
DOI: https://doi.org/10.1007/978-3-031-07151-5_3

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