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7. Digitale Vertriebssteuerung in der B2B-Praxis

  • 2019
  • OriginalPaper
  • Chapter
Published in:
Author
Mario Pufahl
Published in
Vertriebscontrolling
Publisher
Springer Fachmedien Wiesbaden

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Zusammenfassung

In diesem Kapitel wird gezeigt, wie mit modernen Cloud-Lösungen eine optimale Umsetzung einer Vertriebssteuerung in der Praxis gelingen kann. Dieses Beispiel zeichnet eine Vision für einen modernen Arbeitsplatz eines Vertriebsmitarbeiters, der es ihm ermöglicht, die Anforderungen an eine moderne Vertriebssteuerung zu erfüllen und gleichzeitig Mehrwerte für sich selbst zu erhalten, um seine Arbeiten effizient zu erledigen.

Elektronisches Zusatzmaterial

Die Online-Version dieses Kapitels (https://doi.org/10.1007/978-3-658-25351-6_7) enthält Zusatzmaterial, das für autorisierte Nutzer zugänglich ist.
Video 1
Was ist ein Intelligent Workplace? (MP4 122698 kb)
Video 2
Welche Module enthält ein Intelligent Workplace? (MP4 78398 kb)
Video 3
Der moderne Vertrieb (MP4 119486 kb)
Video 4
Bauchgefühl vs. künstliche Intelligenz (MP4 99538 kb)
Video 5
Verdrängt künstliche Intelligenz den Menschen? (MP4 58768 kb)

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previous chapter Trends im Vertriebscontrolling
Title
Digitale Vertriebssteuerung in der B2B-Praxis
Author
Mario Pufahl
Copyright Year
2019
Book
Vertriebscontrolling

Print ISBN: 978-3-658-25350-9

Electronic ISBN: 978-3-658-25351-6

Copyright Year: 2019

DOI
https://doi.org/10.1007/978-3-658-25351-6_7
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This content is only visible if you are logged in and have the appropriate permissions.