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2015 | OriginalPaper | Chapter

13. Discourses of the Different Stakeholders About Corporate Social Responsibility (CSR)

Author : Toivo Niskanen

Published in: Integrated Occupational Safety and Health Management

Publisher: Springer International Publishing

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Abstract

The purpose of this study was to examine the concept of corporate social responsibility (CSR) as viewed by different participants in the Finnish labour market. One senior specialist from each of the Confederation of Finnish Industries, the Central Organization of Finnish Trade Unions SAK and the Finnish Consumers’ Association was requested to complete an online questionnaire. The aim of this study was to elucidate how the different participants view various aspects of CSR. Further study aims were to gather the kinds of the responses to the research questions which could be used as a reference base for future development. The main research question was: How does CSR become the best practice in business activities? The sub-questions were: How does CSR come to represent the best practices in the day-to-day activities of (1) business strategy of companies, (2) financiers and shareholders, (3) customers and consumers, (4) employees of the companies and (5) communities and authorities? CSR is a strategic process of mutual commitment between a corporation and its stakeholders. Its purpose is to create a social contract to maximize the welfare of all partners concerned. CSR is also an important way to stimulate proactive behaviour and to improve to health, environment and safety strategies of the companies. CSR provides a company with the ability to recognize and respond effectively to social challenges.

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previous chapter Leadership Relationships and Occupational Safety and Health Processes in the Finnish Chemical Industry
next chapter A Case Study About the Discourses of the Finnish Corporations Concerned with Sustainable Development
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Metadata
Title
Discourses of the Different Stakeholders About Corporate Social Responsibility (CSR)
Author
Toivo Niskanen
Copyright Year
2015
Book
Integrated Occupational Safety and Health Management

Print ISBN: 978-3-319-13179-5

Electronic ISBN: 978-3-319-13180-1

Copyright Year: 2015

DOI
https://doi.org/10.1007/978-3-319-13180-1_13