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Discovering an Entrepreneurial Intention among Youngsters

  • 2022
  • OriginalPaper
  • Chapter
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Abstract

The chapter delves into the entrepreneurial intentions of youngsters in Malaysia, highlighting the significance of attitude, subjective norms, and perceived behavioral control in shaping their desire to start businesses. It adopts the Theory of Planned Behavior to examine these factors, revealing that while attitude alone may not directly influence entrepreneurial intentions, a combination of these factors can significantly impact young people's decision to venture into entrepreneurship. The research also underscores the importance of formal education and government support in fostering an entrepreneurial mindset among young Malaysians. Through a detailed analysis of survey data, the study provides valuable insights into the complex interplay of personal beliefs, societal norms, and individual control over entrepreneurial intentions.

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Title
Discovering an Entrepreneurial Intention among Youngsters
Authors
Hasliza Hassan
Muhammad Sabbir Rahman
Abu Bakar Sade
Copyright Year
2022
DOI
https://doi.org/10.1007/978-3-030-94036-2_22
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