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IT-Mittelstand

„Ein DSGVO-Verstoß kann existenzbedrohend sein“

  • 01-12-2025
  • Lösungen
Published in:
Author
Lea Sommerhäuser
Published in
IT-Mittelstand | Issue 11-12/2025

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Excerpt

Die alte Vertriebsschule mit Kaltakquise und der Präsenz auf Messen funktioniert nicht mehr wie früher. Dafür bietet Künstliche Intelligenz heute Unterstützung im Kundenbeziehungsmanagement. Welche Herausforderungen zugleich damit verbunden sind, erläutert Christopher Helm, Geschäftsführer der Helm & Nagel GmbH, im Interview.
Sein Studium finanzierte sich Christopher Helm als MS-Office-Trainer und er erkannte früh die Möglichkeiten intelligenter Prozessoptimierung. Seit 2016 implementiert sein Unternehmen KI und er weiß: Digitalisierung funktioniert nicht durch Silicon-Valley-Rhetorik, sondern durch die Fähigkeit, komplexe Technologie verständlich zu vermitteln. (© Helm & Nagel GmbH)
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Title
„Ein DSGVO-Verstoß kann existenzbedrohend sein“
Author
Lea Sommerhäuser
Publication date
01-12-2025
Publisher
Springer Fachmedien Wiesbaden
Published in
IT-Mittelstand / Issue 11-12/2025
Print ISSN: 3005-138X
Electronic ISSN: 3005-1398
DOI
https://doi.org/10.1007/s44381-025-0366-7

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