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Published in:
2017 | OriginalPaper | Chapter
Electric mobility – sustainably into the future
Author : Dr. Marcus Bollig
Published in: Grid Integration of Electric Mobility
Publisher: Springer Fachmedien Wiesbaden
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Electric mobility has been an integral part of the BMW product strategy since the introduction of the BMW i models i3 and i8 and the expansion of the model range by various plug-in-hybrid vehicles. Customer perspectives are changing worldwide in terms of future mobility and growing importance of sustainability. Therefore, BMW has identified electric mobility as one of the key factors for the future success of the company.