Entwicklung von innovativen Services in der Digitalen Transformation

2018
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Author: Susanne Robra-Bissantz
Published in: Service Business Development
Publisher: Springer Fachmedien Wiesbaden

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Abstract

Die Digitalisierung bietet eine Reihe von Chancen in der Entwicklung von innovativen Services. Diese leiten sich aus einem Blick der Wirtschaftsinformatik auf die Service dominierte Logik und die digitale Transformation ab. Es entstehen typische ubiquitäre, intelligente oder kooperative E-Services, die in gemeinsamen Interaktionsräumen stattfinden und dort sowohl einen direkten Value-in-Interaction als auch einen potenziell erhöhten Value-in-Use für servicebegünstigte Akteure bieten.

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Metadata

Title: Entwicklung von innovativen Services in der Digitalen Transformation
Author: Susanne Robra-Bissantz
Publisher: Springer Fachmedien Wiesbaden
Book: Service Business Development
Print ISBN: 978-3-658-22425-7

Electronic ISBN: 978-3-658-22426-4

Copyright Year: 2018
DOI: https://doi.org/10.1007/978-3-658-22426-4_11