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4. Erfolgreiches Roadmapping: Der Halo-Effekt einer guten Visualisierung

  • 2019
  • OriginalPaper
  • Chapter
Published in:
Authors
Sven Schimpf
Claus Lang-Koetz
Published in
Fallstudien zum Technologie- & Innovationsmanagement
Publisher
Springer Fachmedien Wiesbaden

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Zusammenfassung

Das wachsende Bewusstsein für Umweltschutz und Ressourceneffizienz führt dazu, dass Umwelttechnologien zunehmend an Bedeutung gewinnen. Baden-Württemberg ist eine der aktivsten Regionen in der Umwelttechnik, insbesondere durch sein Netzwerk von kleinen und mittleren Unternehmen (KMU). Eine zentrale Rolle spielt hierbei die Umwelttechnik BW GmbH, die Landesagentur für Umwelttechnik und Ressourceneffizienz Baden-Württemberg. Ihre Hauptaufgabe ist es ist, Unternehmen der Branche zu unterstützen, insbesondere dadurch, dass sie Forschungseinrichtungen und Industrie zusammenführt und den Informationsfluss zwischen ihnen verbessert.
Die Autoren danken der Umwelttechnik BW GmbH für die Förderung des Roadmap-Projekts und Dr.-Ing. Hannes Spieth, Dr.-Ing. Anette Zimmermann, Florian Sorg und Anja Schröder für die angenehme und erfolgreiche Zusammenarbeit.

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previous chapter Strategische Vorausschau mit Szenarien
next chapter Aktivitäten und Herausforderungen im Umfeld-Scanning
Title
Erfolgreiches Roadmapping: Der Halo-Effekt einer guten Visualisierung
Authors
Sven Schimpf
Claus Lang-Koetz
Copyright Year
2019
Book
Fallstudien zum Technologie- & Innovationsmanagement

Print ISBN: 978-3-658-25067-6

Electronic ISBN: 978-3-658-25068-3

Copyright Year: 2019

DOI
https://doi.org/10.1007/978-3-658-25068-3_4
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