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Electronic Commerce Research
Published in: Electronic Commerce Research 4/2023

09-05-2022

Evolutionary game study on multi-agent collaboration of digital transformation in service-oriented manufacturing value chain

Authors: Jing Gao, Wanfei Zhang, Tao Guan, Qiuhong Feng

Published in: Electronic Commerce Research | Issue 4/2023

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Abstract

As a development trend of cross-border integration of industries in the digital economy, service-oriented manufacturing has achieved certain research results in the construction of wide value chain. However, in the transition development stage, the collaborative efficiency problem of service-oriented manufacturing value co-creation is increasingly prominent due to the unbalanced development of digitalization level of heterogeneous subjects. Therefore, based on the perspective of various subjects in the value chain of service-oriented manufacturing, this paper analyzes the synergistic mechanism of value co-creation of core manufacturing, service enterprises and customers under the influence of digitalization level difference. Then the paper constructs a three-party digital cooperative evolution game model and uses Netlogo software to simulation analyse. The results reveal the collaborative path of service-oriented manufacturing digital transformation. According to the comparison of the paths of actual enterprises, it is found that the paths has universality, which provide strategic reference for service-oriented manufacturing digital transformation.
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Metadata
Title
Evolutionary game study on multi-agent collaboration of digital transformation in service-oriented manufacturing value chain
Authors
Jing Gao
Wanfei Zhang
Tao Guan
Qiuhong Feng
Publication date
09-05-2022
Publisher
Springer US
Published in
Electronic Commerce Research / Issue 4/2023
Print ISSN: 1389-5753
Electronic ISSN: 1572-9362
DOI
https://doi.org/10.1007/s10660-022-09532-0

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