In June 2022, once again it will be time for the ceramitec trade fair: More than four years have passed since the last ceramitec and the anticipation of a reunion is noticeable throughout the ceramics industry. After two years of pandemic, it has become clear: video conferences, virtual meetings, online trade fairs or webinars certainly have their advantages, but will never be able to replace face-to-face exchanges and chance encounters, which simply cannot be replicated in the digital realm. …