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6. Findings

  • 2025
  • OriginalPaper
  • Chapter
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Abstract

This chapter delves into the media habits and information consumption patterns of digital users, particularly Gen Z and millennials. It highlights the prevalence of social media and the fragmented nature of contemporary media diets. The text explores users' cautious yet active approach to online information, with a focus on verification practices and the role of fact-checking. It also examines the varying levels of trust in different fact-checking mediums, including AI-generated fact-checks and community notes. The chapter concludes with an analysis of the economic and strategic considerations that shape fact-checking methods, emphasizing the need for transparency, accountability, and collaboration between fact-checkers and platforms. Additionally, it discusses the limitations of current fact-checking tools and the evolving tactics of misinformation spreaders. The findings suggest that effective fact-checking strategies must be tailored to platform-specific norms and user behaviors, incorporating participatory elements and addressing cognitive and social information-processing habits.

Supplementary Information

The online version contains supplementary material available at https://doi.org/10.1007/978-3-658-50185-3_6.

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Title
Findings
Author
Madhura Dumbre
Copyright Year
2025
DOI
https://doi.org/10.1007/978-3-658-50185-3_6
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