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2015 | OriginalPaper | Chapter

Flattery and Love

Author : Simon Lancaster

Published in: Winning Minds

Publisher: Palgrave Macmillan UK

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According to the Guinness Book of Records, the most successful salesperson in history is a guy from Detroit called Joe Girard. Between 1963 and 1978, Joe Girard sold a whopping 13,001 cars at a Chevrolet dealership, averaging six car sales a day. When asked the secret of his success, he explained, ‘People want a fair deal from someone they like.’ So how did he get people to like him? ‘Simple,’ he replied, ‘I tell them that I like them.’

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Metadata
Title
Flattery and Love
Author
Simon Lancaster
Copyright Year
2015
Publisher
Palgrave Macmillan UK
Book
Winning Minds

Print ISBN: 978-1-137-46592-4

Electronic ISBN: 978-1-137-46594-8

Copyright Year: 2015

DOI
https://doi.org/10.1057/9781137465948_17