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2021 | OriginalPaper | Chapter

2. From Business Models to Business Planning

Author : Roberto Moro-Visconti

Published in: Startup Valuation

Publisher: Springer International Publishing

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Abstract

A business plan is a formal accounting statement that numerically describes a set of business goals, the reasons why they are believed attainable, and the strategic plan and managerial steps for reaching those goals. Hypotheses and visionary ideas of game-changers must be transformed into numbers and need to be backed by reasonable and verifiable assumptions about future events and milestones. Planning is essential for startups that need to formalize their strategies and economic goals.

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Metadata
Title
From Business Models to Business Planning
Author
Roberto Moro-Visconti
Copyright Year
2021
DOI
https://doi.org/10.1007/978-3-030-71608-0_2