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Published in: Journal of Business Ethics 4/2015

28-08-2014

Giving Voice to the Silenced: Using Critical Discourse Analysis to Inform Crisis Communication Theory

Authors: Carolyn Dunn, Michelle Eble

Published in: Journal of Business Ethics | Issue 4/2015

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Abstract

Research exists on how a corporation communicates during a crisis, the impact on its reputation, and how well it weathers that crisis. However, crisis communication research tends to view a company’s communication efforts from the standpoint of success or failure; looking at the communication critically to determine if the company’s power influences or silences potentially alternative voices and viewpoints is not currently part of the discussion. This article argues that critical discourse analysis techniques be added to the framework of crisis communication theory in an effort to ensure that the corporation’s message or position of power does not unfairly marginalize or altogether silence alternative discourses.

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Metadata
Title
Giving Voice to the Silenced: Using Critical Discourse Analysis to Inform Crisis Communication Theory
Authors
Carolyn Dunn
Michelle Eble
Publication date
28-08-2014
Publisher
Springer Netherlands
Published in
Journal of Business Ethics / Issue 4/2015
Print ISSN: 0167-4544
Electronic ISSN: 1573-0697
DOI
https://doi.org/10.1007/s10551-014-2315-4

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