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2. Grundlagen Künstlicher Intelligenz in der Medienbranche

  • 2025
  • OriginalPaper
  • Chapter
Published in:
Author
Nastasja Alexandra Brecht
Published in
Deepfakes und generative Künstliche Intelligenz in der Medienbranche
Publisher
Springer Fachmedien Wiesbaden

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Zusammenfassung

Unaufhaltsam schreitet die Entwicklung der Künstlichen Intelligenz in den letzten Jahren voran und etabliert sich zunehmend als prägendes und allumfassendes Element im Alltag von Menschen und Unternehmen. Der erhebliche Fortschritt der vergangenen Jahre macht sie zu einem zentralen Bestandteil der digitalen Transformation der Medienbranche. In der Erstellung informativer und unterhaltsamer Inhalte in Schrift, Bild, Audio und Video überschneiden sich die Fähigkeiten der KI mit den Wertschöpfungsprozessen der Medienunternehmen.

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previous chapter Problemstellung
next chapter Innovation und Transformation der Content-Erstellung in der Medienbranche durch generative Künstliche Intelligenz und Deepfakes
Title
Grundlagen Künstlicher Intelligenz in der Medienbranche
Author
Nastasja Alexandra Brecht
Copyright Year
2025
Book
Deepfakes und generative Künstliche Intelligenz in der Medienbranche

Print ISBN: 978-3-658-50524-0

Electronic ISBN: 978-3-658-50525-7

Copyright Year: 2025

DOI
https://doi.org/10.1007/978-3-658-50525-7_2