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7. Hypotheses Development

  • 2025
  • OriginalPaper
  • Chapter
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Abstract

This chapter delves into the formulation and testing of hypotheses in management research, emphasizing the quantitative approach and its key characteristics. It explores the relationship between the quantitative method and hypothesis development, highlighting objectivity, generalisability, reductionism, and causality. The chapter provides practical examples from various management disciplines, such as organisational members’ satisfaction, marketing strategies, and leadership styles, to illustrate these concepts. It also discusses the importance of avoiding Type I and II errors in hypothesis testing and how AI can enhance research creativity. Additionally, the chapter offers insights into the role of a comprehensive literature review and established management theories in hypothesis testing. By the end of the chapter, readers will understand the systematic approach to hypothesis testing, the potential pitfalls, and the innovative ways AI can assist in developing more robust management theories.

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Title
Hypotheses Development
Author
Vissanu Zumitzavan
Copyright Year
2025
Publisher
Springer Nature Singapore
DOI
https://doi.org/10.1007/978-981-95-4318-2_7
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