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Key Influencers: Locating, Measuring, and Creating Programs to Influence Social Media Influencers Read chapter Read first chapter

2015 | OriginalPaper | Chapter

Influence of Ethical Climate on Commitment and Ethical Behavior: A Study among French Salespeople

Author : Laure Lavorata

Published in: Proceedings of the 2010 Academy of Marketing Science (AMS) Annual Conference

Publisher: Springer International Publishing

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This research aims to study the ethical climate, a multidimensional concept, and to analyze its influence on several variables such as salespeople’s ethical behavior and their commitment. Semi-directive interviews, followed by a quantitative study among French salespeople, enabled us to build a measurement scale consisting of four dimensions and fourteen items.

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Metadata
Title
Influence of Ethical Climate on Commitment and Ethical Behavior: A Study among French Salespeople
Author
Laure Lavorata
Copyright Year
2015
Book
Proceedings of the 2010 Academy of Marketing Science (AMS) Annual Conference

Print ISBN: 978-3-319-11796-6

Electronic ISBN: 978-3-319-11797-3

Copyright Year: 2015

DOI
https://doi.org/10.1007/978-3-319-11797-3_121