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Published in:
2014 | OriginalPaper | Chapter
6. Intellectual Property Issues in Labeling and Marketing
Authors : Gerald B. Halt Jr., Robert Fesnak, John C. Donch, Amber R. Stiles
Published in: Intellectual Property in Consumer Electronics, Software and Technology Startups
Publisher: Springer New York
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Abstract
Apart from whether a mark can be protected under the trademark law, there may be government regulations that can restrict or prohibit use of the mark in advertising or labeling any product(s) with the mark. Anyone using or selecting a trademark in the high-tech consumer electronics or computer software industries should be aware of the nature and kind of regulations that may be applicable.