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1981 | OriginalPaper | Chapter

Interface

Author : Richard M. S. Wilson

Published in: Financial Dimensions of Marketing

Publisher: Macmillan Education UK

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It is the basic thesis of this article that certain dysfunctional aspects of conventional accounting theory and practice tend to militate against the optimization of a firm and thus tend to hinder, rather than aid, management in attaining the desired effectiveness. We believe that these deficiencies result, at least in part, from the cultural lag between accounting and other disciplines, from homeostatic resistance to innovation in a normally ethnocentric professional segment of the business community and from failure to adopt a more sophisticated and conceptual framework in certain areas of accounting, particularly costing and valuation.

Metadata
Title
Interface
Author
Richard M. S. Wilson
Copyright Year
1981
Publisher
Macmillan Education UK
DOI
https://doi.org/10.1007/978-1-349-04344-6_3