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2019 | OriginalPaper | Chapter

4. International Communication and Negotiation

Authors : Kamal Fatehi, Jeongho Choi

Published in: International Business Management

Publisher: Springer International Publishing

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Abstract

No business transaction can be carried out without communication. International management involves communicating over national borders and dealing with cultural differences. To communicate, we use language, signs, and symbols, all determined by culture. In this chapter, we learn that effective international communication requires an understanding of cultural influences. We will learn about cultural differences in verbal and nonverbal communication. Finally, we conclude the chapter with a discussion of cultural differences in international negotiation.

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Footnotes
1
The second part of Bob’s story is adopted from Ref. [1].
 
2
Told by Parvathy Menon, my graduate assistant.
 
3
This and the following question are based on the classroom material used by Betty Jane Punnett and Donald M. Wood, both from the University of West Indies.
 
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Metadata
Title
International Communication and Negotiation
Authors
Kamal Fatehi
Jeongho Choi
Copyright Year
2019
Publisher
Springer International Publishing
DOI
https://doi.org/10.1007/978-3-319-96622-9_4