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Published in:
2022 | OriginalPaper | Chapter
1. Introduction
Author : Uwe Winkelhake
Published in: The Digital Transformation of the Automotive Industry
Publisher: Springer International Publishing
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Abstract
The topic of “digital transformation” substantiates the fundamental change in private and business processes, driven by the exponentially increased performance of information technology. For the automotive industry as one of Germany’s key industries, this results in an existential challenge both for the strategic orientation towards new mobility services as opposed to vehicle ownership and for new ways of distribution. In addition, there are also highly efficient business processes such as Industry 4.0-based production, which are briefly outlined. Finally, there is an explanation of the essential elements which lead to a successful transformation of the automotive industry and determine the structure of this book.